content creation

The Secret to Success Often Overlooked

Entrepreneurship often focuses on big ideas. After all, people who decide to go into business for themselves are independent thinkers who want to make a positive impact. But success doesn’t hinge solely on big ideas — paradigm shifts and new technologies are amazing, but customers … Read more

The CJ Show Episode 16: Using Videos to Create an Online Presence

If you haven’t been a part of one, surely you have at least taken the time to watch them. Both Facebook Live videos and video sales letters are playing a more significant role in the marketing and advertising industry.

If you haven’t been a part of making one of these live or recorded sessions, you may not be aware of just how valuable the content involved is. Almost every business or individual that has been successful with these videos invests the time to create either an outline or structure to work from.

Gabe discusses how important this content is for those of us who use these videos as a tool or resource for business. Without taking the time to create content to use throughout the video, you may appear to viewers to simply be rambling or spitting out any idea that comes to your mind.

At Copywriter Today, we have a specific team of writers who primarily focus on creating content for videos. If this is something your business would like to begin implementing, but you aren’t exactly sure where you should start, contact us for a free consultation today. We will discuss the goal you would like to accomplish with the videos you are creating and how our words can create value for you.

The CJ Show Episode 12: What You Need to Consider Before Hiring a Professional Writing Service

Several factors need to be taken into consideration before you invest in hiring a professional writing service. For starters, what are the goals you want to accomplish with your content? By establishing what you are trying to do, you will be able to determine other details such as the word count you will need per post or article. The goals you have will also lead to an answer of how much content you are going to need each month and help you create a content strategy.

During today’s show, Colleen and Jeffrey will also discuss issues such as the research you need to complete before you use a writing service. Coming up with a budget you have to work with needs to be considered as well as being able to access writing samples from the service you are thinking about using. How long is there turn around time and what are others saying about the company on social media platforms?

If you are in need of a professional writing service, contact the Copywriter Today team for a free consultation. By visiting our website, you will be able to find not only writing samples, but several videos discussing the service and packages we have to offer. You will learn how our order calculator works, so you not only know exactly when you will receive your content but also how many accounts will need for the amount of content you want.

The CJ Show Episode 11: Creating an Email List Part 2

Sure, we’ve all heard about having an email list, but what exactly goes into making one? Throughout the previous two shows, Colleen and Jeffrey have discussed creating an effective email list.

During episode 10, Jeffrey answered a few questions you might want to focus on concerning the service or product you are offering before getting started. In today’s show, Colleen and Jeffrey take a look at characteristics you will find in potential list members.

Jeffrey explains the difference between going after as many email addresses as you can get compared to considering the intentions of the user or business. He will also discuss how you can look at the similarities of the names already on your list to determine who you should reach out to next.

Creating your list is just the first step. You will also need to put together an email sequence and then create the content for each email. Can’t find the words to express what you need to say? Not enough time in an already hectic schedule?

If you fall into either of these two categories, take the time to schedule a free consultation with Copywriter Today. We have multiple writing teams that specialize in creating content, specifically for email marketing.

The CJ Show Episode 9: Cotent Styles You May Be Unaware of

When asking a business owner about the content styles they use the most within their business, a blog post or published article will normally be two of the first three examples provided. Emails the company sends, the completion of research, and the statements made to the general public about a product, service, or event that pertains to the business will rarely come up.

While the posts on a blog are valuable and have a purpose, there are other content styles your company should be using. During today’s show, Colleen and Jeffrey discuss some of the other forms of writing Copywriter Today can create.

If a picture is worth a thousand words, what is the value of the content your business is using? Contact the Copywriter Today team now to schedule a free consultation. One of our account managers will discuss not only the content styles that will provide the most value to your business, but we will also listen to the goals you want to accomplish with the content you will be using.

Regardless if you are in need of blog posts, an email sequence, landing page content, eBooks, or white papers, our team of professional writers has the words that will work for you.

The CJ Show Episode 6: Studying the Competition’s Content

The content your business creates can be one of your most valuable resources when it comes to marketing and building brand awareness. Because of this, you should look at your content as an investment. If you were going to invest money into the stock market, wouldn’t you spend time studying and completing research?

You should use the same approach when it comes to the content you use. One of the best methods of research you can conduct is reviewing what has and hasn’t worked for the top competitors in your field and industry. How are they structuring the content they use? How long are the articles and posts they are publishing?

By taking the time to review what is working with other businesses who are targeting the same audience, you give yourself a new perspective and fresh insight of approaches you should be making. However, doing this research without giving yourself away to your competition can be tricky.

In today’s episode, Colleen and Jeffrey discuss different strategies that have been successful when it comes to studying the content the others are using. Although this is a necessity for every business, time doesn’t always permit for completing the research that is needed. If this is an area where your company could use some help, contact Copywriter Today to schedule a free consultation.

The CJ Show Episode 5: Promoting Your Content Through Social Media

Content marketing is playing a larger role than ever in the business world and marketing through social media platforms has become a necessity. Regardless of the field or industry your business is in, if you’re not making a name for yourself through social media, you are nonexistent when it comes to an online presence.

During today’s show. Colleen and Jeffrey will break down different commonly used strategies that are successful when it comes to promoting content through social media. Without creating a strategy and a plan for how your business is going to use these networks and platforms, the efforts could result in wasting valuable time and money.

Using social media as a means of advertising is an investment. Without determining both a list of goals you are trying to accomplish and a plan of action for achieving success, your business will not be able to accomplish much through platforms such as Facebook, Twitter, and LinkedIn.

A common misconception that several businesses have is that they will be able to bring about the desired results overnight. This idea simply doesn’t happen, creating the need for a long-term strategy.

If this is an area that your company or business could use some extra help, contact us at Copywriter Today to schedule a free consultation. We have put together specific teams that focus their attention on creating content for social media campaigns.

The CJ Show Episode Four: Using the Order Calculator

During today’s show, Colleen and Jeffrey go over the order calculator. This is a unique tool that you will only find with Copywriter Today. One of the most common questions we receive from people interested in our service is how many orders they are allowed to receive throughout the course of a month? This tool helps each of our customers determine the answer.

While Copywriter Today is the home of the unlimited content subscription, there is a set amount of how much can be written monthly per account. Both the style of content and the length of the order play a role in this limit. If you realize you are going to reach your limit before ordering all of the content needed for the month, you can always contact your account manager about creating additional accounts.

The order calculator not only shows you how much content you can order, but it also lets you know exactly when you will receive the content once you place the order. The order calculator makes it much easier for scheduling the content you will be using. Let’s face it. Even the best writers need time for research, editing, and all of the other responsibilities that go into creating effective content.

If your business has made the decision to hire a professional writing service to handle these responsibilities for you, there are several reasons why Copywriter Today is several steps ahead of the competition. Schedule a free consultation today to see what our team can do for you.