The Copywriter Today 2017 Update

by Gabe Arnold


Dear Copywriter Today Friends and Family,

When I first started Copywriter Today I never imagined it would become what it is today.

With over 50 writers on our team today and hundreds of clients here in the states and around the world it has truly become an incredibly positive experience for everyone involved.

I just got off the phone with a prospect who said the all too familiar line “I can write, but I just don’t have the time!” and it feels good to have a solution for someone like that who needs our help.

1.0 Our Mission is Growing:

When we first began we knew that we could solve problems for two types of business owners:

  1. Those who didn’t have time to write
  2. Those who didn’t enjoy writing

Now we realize that we can do that and even more. We provide great content for so many different niches now and we also provide a steady income writing opportunity for our team of writers and managers.

I realized early on that I had two customers to serve in this business; our clients and also our writers.

Happy writers make for quality content, and so over the course of the past three years we’ve continued to invest in our writing team and the support, resources, and training that they get. The more we seek out the best writers, the more our clients benefit.

Before I go any further…

I am going try to answer a lot of questions about our update in this email, but I would strongly encourage you to take a moment and book your spot in our next weekly webinar so I can answer your questions live. Click here to register now.

2.0 What’s New and Different in 2017?

Over the past few weeks we’ve been finishing some of our first of the year updates and as of today we have finished rolling many of them out. Here are the highlights:

  • We now have standardized pricing (originally we had done a lot of custom pricing, discounts, and partner specific offers)
  • We now offer three package levels
  • We’ve updated the add ons that we offer in orders

Let me explain each of these items in detail for you. Also please note that all existing accounts will remain at the same pricing level. We are not raising prices on any existing accounts. As I mentioned above, we’d love to answer your questions live on our next webinar, so please do register.

2.1 Standardized Pricing

Before we had our front page pricing of $297 per month and we offered various custom packages and discounts based on which partner referred us the customer and what the customer needed.

As we’ve grown and scaled dramatically over the past year we realized that we need to standardize in order to provide the highest quality content and most consistent customer experience.

We are now eliminating the discounts and customization and will be offering three standard packages going forward.

2.2 Three Packages Levels

We now offer three standard packages (instead of customizing or doing backend upsells like we used to do).

  • Writing Team – as low as $179 per month with annual payment
  • Editorial Team – as low as $279 per month with annual payment
  • Autopilot Team – as low as $379 per month with annual payment

If you’d like to learn more about each package, check them out here on our new pricing page.

2.3 Updated Order Add Ons

In the past we were offering various order add-ons including teaser videos, infographics, press release distribution, and other various items. As we continue to narrow our focus in order to provide the best possible copywriting, we have eliminated all the add-ons except rushing an order and including a free stock photo.

If you do need infographics, or anything else along those lines, we can provide a custom quote for the project. Just reply here or chat with one of our team members on the site and we will schedule a call to discuss it further.

3.0 What’s Next?

Here at Copywriter Today our goal is to provide you with high quality content and a great customer experience in every way that we can. As we grow our team of writers this year we’re also growing our staff of managers and sales people.

We’re also working on what will be the fourth major update to the Copywriter Today dashboard. Our existing dashboard is powered by Knack.com and they have been a wonderful partner so far, but we’ve outgrown their capabilities, and need more custom functions to make using our dashboard even easier for you, our valued customers.

So our target release of version 4.0 of the Copywriter Today dashboard is July 1, 2017. As we get closer we’ll have some previews of it available and will also be inviting some of our longest standing customers to join the beta roll out.

What Do You Think?

As always, your feedback on our features, growth, and customer tools is very important to me. I’d love to hear what you think, so be sure to reply here or chat live with us on our site to share your thoughts.

One last time, don’t forget to register for the next weekly Copywriter Today webinar here. It’s great for existing customers, past customers, and anyone considering using our services.

To your success,

Gabe Arnold
Chief Pencil Sharpener
Copywriter Today

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