10 Plus Reasons to Give Thanks for Your Blog Copywriter

Have you said “thank you” to your go-to advisor? Told your spouse the reasons you appreciate him or her? Boasted of the character of your children in their presence? Expressed gratitude for your marketing genius, intern or blog copywriter? In this season of gratitude, I find myself taking moments to recognize the value of others … Read more

The Power of Silence in a Copywriter’s Work (and Yours)

Panic. Pure panic. As this copywriter sits before the screen, a deadline looming on the horizon ahead of me, my head throbs and my stomach clenches. Content ideas swim in my mind vying for attention, fighting for cohesion. Questions pound like rain on an unforgiving tin roof. What wisdom, information, solution does the reader need to … Read more

Better Business Building: How to Create a Development Plan

If you want to create a development plan for your business, it’s important that you first understand exactly what goes into a development plan and what you need to keep in mind when you go to create one. A business development plan is essentially your business plan for survival and growth in the future. In … Read more